The PR Training Centre announces Autumn schedule of one-day workshops

London, 4 August 2008: PR Skills, Advanced PR skills, Digital PR Skills and Web Marketing Skills all figure prominently in the new Autumn schedule of one-day workshops announced today by The PR Training Centre.

Says course presenter Jacqui Green, ‘The one-day Workshop format has proved immensely popular with the overwhelming majority of our delegates whether they come from major blue chip corporations, PR agencies or Small-to-Medium companies because it’s perfectly suited to a busy career lifestyle. Taking one day out from a hectic schedule is usually manageable without too much pain, and the small size of the workshops – no more than a dozen people – makes sure they are as interactive and dynamic as possible. You learn an awful lot in the shortest possible time.’

‘Delegates also get plenty of time to discuss issues specific to their business and to get expert PR and marketing input and ideas from our expert trainers as well as other delegates. The workshop format offers an open, lively and flexible forum to discuss PR topics with other professionals.’

Dates announced for the Autumn Schedule are:-

Advanced PR Skills Workshop 15 August 2008
PR Skills Workshop 8 September 2008
Online/Digital PR Skills Workshop 16 September 2008
Web Marketing Skills Workshop 22 September 2008
Web Marketing Skills Wokshop 29 September 2008
PR Skills Workshop 6 October 2008
Web Marketing Skills Workshop 17 October 2008
Online/Digital Skills Workshop 20 October 2008
PR Skills Workshop 3 November 2008
Web Marketing Skills Workshop 17 November 2008
PR Skills Workshop 8 December 2008

Over the past four years, delegates have attended one-day workshops from companies that include; Carlton TV, Morgan Stanley, Associated Newspapers, British Red Cross, EMAP, Institute of Directors, Merril Lynch, BBC World Service, AstraZeneca, Wilkinsons, British Holidays, Southwest Trains, Campaign for Real Ale, Konica-Minolta, Arena Leisure, World Television, Oyezstraker, BOSE, Lichtenstein Lottery, Which? and Virgin Money.

The next one-day course will be the Advanced PR Skills Workshop which will take place on Friday 15 August at The PR Training Centre in Covent Garden, London. Full details are on our site http://www.theprtrainingcentre.com/advanced_pr_skills.html

Course content includes:-

[How to integrate PR|http://www.theprtrainingcentre.com] with the rest of the marketing mix

Advanced interview techniques that work
How to conduct successful lobbying campaigns
Using Digital PR and viral marketing effectively
Advanced media crisis management
Classic email mistakes – and how to avoid them
Market research for PR

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The PR Training Centre provides practical one-day courses for busy people tasked with responsibility for marketing communications, press and public relations, web marketing and other marketing functions. The Centre runs regular monthly courses in London's Covent Garden. Its most popular course is the one-day Masterclass ‘PR Skills Workshop’ designed for anyone who finds themselves responsible for raising the profile of their organisation and gaining favourable media coverage.

Keywords: pr training, pr courses, pr training courses, PR skills workshop, Digital PR, Web2, Internet PR, viral marketing, trusted networks, social networking, videocasting, podcasting, e-marketing, blogging, blogosphere, viral PR campaigns.

For further information contact:-

Richard Milton or Jacqui Green at The PR Training Centre on Tel 020 7808 0123 or by email richard.milton@theprtrainingcentre.com & jacqui.green@theprtrainingcentre.com