[Free Ebook]

The PR Training Centre       

contact@theprtrainingcentre.com | Tel   020 7808 0123

Proposals that win business



Proposals that win business

The one-day workshop designed for busy executives tasked with preparing the organisation's business proposals. Learn how to write winning proposals from the experts.

Learn from not one but two expert professional presenters both with decades of experience.   Read more here >>

Click for Next Course date - Fee £495

Learning Outcomes

After attending 'Proposals that win business' you will :

Fully understand the Request For Proposals
Be able to meet client's needs - spoken and unspoken
Know how to conduct a SWOT audit
Understand how to set SMART project objectives
Know how to use a plain but effective writing style
Be able to present your capabilities in the best light
Know effective ways to present your proposals to clients





Course content

Understanding the tender

- Communicating with the prospective client (finding out weighting)

- Asking the right questions to get an ‘insider’s’ brief

- Refocusing your proposal to meet the judging criteria

- Gathering necessary material

- Researching the market

- Assessing likely competitors and anticipating comparisons

- Analysing the current situation – SWOT (if relevant)

- Allocating responsibilities

- Regulatory and legal constraints

- Assembling a team (diary coordination)

- Allocating costs and expenses

- Writing the text

- Be concrete and specific

- Be brief and to the point

- Make all targets SMART

- Answering all the points raised in the brief

- Your USP - Making clear why you are different from your competitors

- Presenting your proposal to the board


























The PR Training Centre © 2004 - 2014
Last updated 1 March 2015